IFS at the HADA Golf Tournament in Houston, TX | May 2026

Innovation Financial Services (IFS) was proud to participate in the Houston Automobile Dealers Association (HADA) Golf Tournament, held in May 2026 at Sugar Creek Country Club in the Houston area. The event brought together automotive dealers, industry partners, and professionals from across Greater Houston for a day of networking, relationship-building, and community engagement.

Throughout the tournament, the IFS team connected with dealership owners, general managers, and F&I leaders to share insights on profitability, training, reinsurance, and long-term growth strategies in today’s evolving automotive and specialty markets.

In partnership with Lakeway EV, IFS also sponsored a hole-in-one giveaway, adding excitement to the event and highlighting our shared commitment to innovation within the industry.

We’re grateful to HADA for hosting a great event and appreciate everyone who stopped by to connect with our team. Browse the gallery below to view highlights and group photos from the tournament.

Watch the Recap

Couldn’t make it out to the HADA Golf Tournament? We’ve got you covered.

Check out our quick recap video for a look at the day—from great conversations with dealerships and partners to some fun moments out on the course (and yes… the IFS socks made an appearance).

It was a great day with even better people. Appreciate everyone who stopped by to connect.